Global Leadership Consulting
Learner dashboard +44 33 00011190 Bookmarks
DE EN
HomePublic RelationsGraphic Design & Desktop Publishing

Seminar content

What you will learn

Why Attend
Professional graphic design and desktop publishing are essential for creating strong visual communication across print, digital, and marketing channels. Effective design combines creativity with technical skills, typography, layout principles, image production, and brand consistency. This course provides participants with practical tools to create professional designs, prepare files for print, develop digital graphics, and support modern communication and marketing needs.

Course Methodology
This course uses an interactive and practical approach through presentations, live demonstrations, software practice, design workshops, case studies, group discussions, and hands-on creative exercises.

Course Objectives

  • Understand core principles of graphic design and visual communication
  • Apply colour theory, typography, and composition effectively
  • Use professional design software for creative projects
  • Prepare images and files for print production
  • Create digital illustrations and visual assets
  • Design professional layouts for desktop publishing
  • Apply web and marketing design principles
  • Build consistent branding across multiple channels

Target Audience

  • Graphic Designers
  • Marketing Professionals
  • Communication Teams
  • Desktop Publishing Staff
  • Content Creators
  • Small Business Owners
  • Anyone seeking practical design skills

Target Competencies

  • Graphic Design
  • Desktop Publishing
  • Typography
  • Print Production
  • Digital Illustration
  • Branding
  • Visual Communication
  • Creative Software Skills

Benefits

Why attend this seminar

  • Build current, practical knowledge in public relations.
  • Translate the course ideas into actions you can use immediately at work.
  • Review real schedule options across 12 venues and live dates.
  • Connect course detail, venue, and category routes in one workflow.

Methodology

How the course is delivered

  • Structured seminar input and guided discussion.
  • Applied examples using current business situations.
  • Focused explanations based on the stored overview and outline.
  • Clear next steps for implementation after the course.

Target audience

Who this is for

  • Professionals responsible for public relations.
  • Managers, specialists, and team leads who need applied skills.
  • Participants looking for a focused route into Graphic Design & Desktop Publishing.

Seminar details

Detailed outline

Day 1: Fundamentals of Graphic Design

  • Introduction to graphic design and its purpose
  • Colour theory and colour psychology
  • Resolution principles and image quality
  • Vector and postscript concepts in design workflows
  • Essential hardware components for graphic design
  • Popular software: Adobe Photoshop, Illustrator, InDesign
  • Setting up a professional design workplace
  • Ergonomics, colour calibration, and file management
  • Exercise: Analyse professional posters for colour, typography, and composition

Day 2: Digital Imaging and Printing Production

  • Digital imaging tools and raw materials
  • Graphic tablets, scanners, and digital cameras
  • Scanning and image capturing principles
  • Scanning resolution, file formats, and colour sampling
  • Photography basics and royalty-free image usage
  • Composition, lighting, licensing, and copyright rules
  • Prepress processes and print file preparation
  • Printer management and digital printing techniques
  • Embedding and linking graphics in print-ready files
  • Working with PDFs for print production
  • Case study: Evaluate a faulty print sample

Day 3: Digital Illustration

  • Comparing vector and bitmap graphics
  • Digital illustration tools and techniques
  • Bézier curves, selections, masks, rasterising, clipping paths
  • Object management and layer organization
  • Grouping, locking, aligning, arranging, transforming
  • Brushes, filters, gradients, and effects
  • Photo manipulation and montage techniques
  • Producing realistic illustration effects
  • Combining pixels with paths, perspective, and shadows
  • Typography and text integration into illustrations
  • Exercise: Create a mixed-media illustration

Day 4: Design and Typography for Desktop Publishing

  • Design principles and reader perception
  • Typographic rules for print publications
  • Legibility, spacing, type families, and font pairing
  • Popular typefaces and font selection for branding
  • Layout components in desktop publishing
  • Grids, margins, master pages, paragraphs, and text styles
  • Integrating graphics with text and copy-fitting
  • Managing multi-page layouts and preparing files for print
  • Activity: Redesign a three-page brochure

Day 5: Web and Marketing Design Principles

  • Introduction to web design concepts and principles
  • Visual hierarchy, responsiveness, and user experience
  • Web graphics and internet image formats
  • Webpage layout and structural elements
  • HTML structure and CSS formatting basics
  • Common web design software
  • Best practices for navigation and hyperlinks
  • Connection between design and marketing
  • Visual consistency across channels
  • Case study: Review a company website for usability and branding improvements

Dates and locations

Available seminar dates

50% DISCOUNT FOR GROUPS
16 dates
Date City Price
1 - 5 June 2026 Course 5 days. €3,850.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
8 - 12 June 2026 Course 5 days. €2,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
15 - 19 June 2026 Course 5 days. €4,200.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
6 - 10 July 2026 Course 5 days. €4,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
20 - 24 July 2026 Course 5 days. €2,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
3 - 7 August 2026 Course 5 days. €4,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
10 - 14 August 2026 Course 5 days. €3,850.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
7 - 11 September 2026 Course 5 days. €4,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
14 - 18 September 2026 Course 5 days. €3,850.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
5 - 9 October 2026 Course 5 days. €4,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
12 - 16 October 2026 Course 5 days. €3,850.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
9 - 13 November 2026 Course 5 days. €4,200.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
16 - 20 November 2026 Course 5 days. €3,200.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
7 - 11 December 2026 Course 5 days. €4,400.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
14 - 18 December 2026 Course 5 days. €4,200.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
21 - 25 December 2026 Course 5 days. €4,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now

Course certificate

Certificate awarded on completion

Every participant who completes this seminar receives a professional course certificate from INFORAMTECH.

  • Participants receive an INFORAMTECH certificate for completing Graphic Design & Desktop Publishing.
  • The certificate recognises attendance and successful participation in the seminar.
  • It can support professional development records within public relations and related functions.
Verify a certificate

Information about

Frequently asked questions

When is my seat confirmed?

Your seat is confirmed once full payment has been received.

Do you offer group discounts?

Yes, we offer the following discounts for group bookings:

  • 2 participants: 20% discount
  • 3 participants: 35% discount
  • 5 or more participants: 50% discount
Can discounts be combined with other offers?

No, discounts cannot be combined unless explicitly stated.

What payment methods do you accept?

We accept bank transfers, credit/debit cards, and selected online payment methods.

When do I need to pay?

Full payment must be completed before the course start date to secure your participation.

Is VAT included in the course fee?

VAT treatment depends on your location and status:

  • EU Companies (with valid VAT number): VAT may be reverse charged (0%)
  • EU Individuals (without VAT number): VAT is applicable based on local regulations
  • Non-EU Participants: VAT is generally not applicable (0%)
Can I get a VAT invoice?

Yes, all participants receive an official invoice. EU companies must provide a valid VAT number.

Can I cancel my registration?

Yes, cancellations must be submitted in writing.

What is your refund policy?
  • More than 14 days before the course: Full refund
  • 7-14 days before the course: 50% refund
  • Less than 7 days before the course: No refund
Can I transfer my seat to another person?

Yes, substitutions are allowed at no extra cost if requested before the course start date.

What happens if the course is postponed or canceled?

We reserve the right to reschedule or cancel a course due to unforeseen circumstances. In such cases, you may:

  • Transfer to another date
  • Receive full refund
Will I receive a certificate?

Yes, all participants will receive a certificate of completion after attending the course.

Is attendance mandatory?

Yes, full attendance is required to receive certification.

Are your courses online or in-person?

We offer both in-person and virtual (live online) training options.

Will course materials be provided?

Yes, all participants receive training materials in digital format.

Are travel and accommodation included?

No, participants are responsible for their own travel and accommodation unless otherwise stated.

Can you deliver customized or in-house training?

Yes, we offer tailored training programs based on your organization's needs.

How can I contact you for support?

You can reach us via email info@inforamtech.uk or through our contact form. Our team will respond promptly.

Testimonials

Course participant
“

The structure of Graphic Design & Desktop Publishing made the topic practical and easy to apply immediately.

Course participant
Public Relations
Seminar attendee
“

The venue and date options made planning the right session straightforward.

Seminar attendee
Istanbul - Turkey
Learning manager
“

Clear content, relevant examples, and useful follow-up topics for the next training step.

Learning manager
Professional development

Related courses

Advanced Communication Skills PR-005
Public Relations

Advanced Communication Skills

15 - 19 June 2026Barcelona - Spain
View detailsCategory
CIPR Recognized Events and Conferences Management PR-006
Public Relations

CIPR Recognized Events and Conferences Management

18 - 22 May 2026Rome - Italy
View detailsCategory
Certified Public Relations Professional PR-001
Public Relations

Certified Public Relations Professional

11 - 15 May 2026Frankfurt - Germany
View detailsCategory
The Essentials of Business Etiquette and Protocol PR-004
Public Relations

The Essentials of Business Etiquette and Protocol

15 - 19 June 2026London - U.K
View detailsCategory

Venue details

Venue

Send course PDF

Email this Course

Enter the your name and email address to send the current course Content with outline PDF.