Seminar content

What you will learn

Why Attend
Organizations must continuously adapt to market shifts, competitive pressures, technological disruption, and changing customer expectations. Success depends on building strong strategies and managing change effectively. This course provides participants with practical tools to develop business strategies, translate plans into action, lead transformation initiatives, manage resistance, and evaluate results in dynamic environments.

Course Methodology
This course uses an interactive and practical approach through presentations, case studies, workshops, group discussions, strategy exercises, change simulations, and real workplace examples.

Course Objectives

  • Understand modern business strategy concepts and frameworks
  • Apply strategic analysis tools to evaluate markets and organizations
  • Translate strategy into execution plans with measurable outcomes
  • Use proven change management models effectively
  • Manage resistance and improve stakeholder buy-in
  • Strengthen leadership skills during transformation
  • Measure strategic and change performance
  • Use data and digital tools for better decision-making

Target Audience

  • Managers and Executives
  • Strategy Professionals
  • Project Managers
  • Change Management Leaders
  • Department Heads
  • Business Owners
  • Anyone responsible for planning and transformation initiatives

Target Competencies

  • Strategic Thinking
  • Change Management
  • Performance Management
  • Leadership Skills
  • Decision-Making
  • Stakeholder Management
  • Business Analysis
  • Transformation Management

Benefits

Why attend this seminar

  • Build current, practical knowledge in leadership and management.
  • Translate the course ideas into actions you can use immediately at work.
  • Review real schedule options across 12 venues and live dates.
  • Connect course detail, venue, and category routes in one workflow.

Methodology

How the course is delivered

  • Structured seminar input and guided discussion.
  • Applied examples using current business situations.
  • Focused explanations based on the stored overview and outline.
  • Clear next steps for implementation after the course.

Target audience

Who this is for

  • Professionals responsible for leadership and management.
  • Managers, specialists, and team leads who need applied skills.
  • Participants looking for a focused route into Business Strategy and Change.

Seminar details

Detailed outline

Day 1: Foundations of Business Strategy

  • Core concepts and importance of business strategy
  • Strategic thinking in competitive environments
  • Analysing internal and external business conditions
  • Using SWOT and PESTEL frameworks
  • Scenario planning for uncertainty and market shifts
  • Competitive positioning and strategic choices
  • Creating an organizational strategic overview
  • Exercise: Build a preliminary strategic map

Day 2: Strategy Execution and Performance Measurement

  • Converting strategy into operational action plans
  • Common barriers to successful execution
  • Performance systems for monitoring progress
  • Goal-setting methods to align strategy and outcomes
  • Strategic portfolio management and prioritisation
  • Aligning resources with strategic capabilities
  • Exercise: Create an execution plan using KPIs and OKRs

Day 3: Foundations of Change Management

  • Nature of organizational change in evolving markets
  • Overview of Kotter, ADKAR, and McKinsey 7-S models
  • Leadership responsibilities during transformation
  • Emotional intelligence in managing change
  • Assessing organizational culture readiness
  • Selecting the right change framework for the situation
  • Exercise: Conduct a change readiness assessment

Day 4: Managing Resistance and Navigating Change

  • Sources of resistance during change initiatives
  • Techniques to reduce resistance and gain commitment
  • Communication and engagement during transitions
  • Managing politics and power dynamics in change programs
  • Understanding employee experience through change stages
  • Supporting stakeholders during complex transitions
  • Exercise: Design a change communication plan

Day 5: Evaluating Change and Strategic Decision Making

  • Measuring results of change initiatives
  • Decision-making frameworks for strategic choices
  • Ethical issues in transformation environments
  • Measuring ROI of change initiatives
  • Digital transformation and AI impacts on strategy
  • Using analytics in strategic decisions
  • Case study: Lessons from digital transformation successes and failures
  • Key takeaways and course review

Dates and locations

Available seminar dates

50% DISCOUNT FOR GROUPS
16 dates
Date City Price
1 - 5 June 2026 Course 5 days. €2,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
8 - 12 June 2026 Course 5 days. €4,200.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
15 - 19 June 2026 Course 5 days. €4,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
6 - 10 July 2026 Course 5 days. €2,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
20 - 24 July 2026 Course 5 days. €4,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
3 - 7 August 2026 Course 5 days. €3,850.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
10 - 14 August 2026 Course 5 days. €4,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
7 - 11 September 2026 Course 5 days. €3,850.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
14 - 18 September 2026 Course 5 days. €4,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
5 - 9 October 2026 Course 5 days. €3,850.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
12 - 16 October 2026 Course 5 days. €4,200.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
9 - 13 November 2026 Course 5 days. €3,200.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
16 - 20 November 2026 Course 5 days. €4,400.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
7 - 11 December 2026 Course 5 days. €4,200.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
14 - 18 December 2026 Course 5 days. €4,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now
21 - 25 December 2026 Course 5 days. €2,250.- 2 participants: 20% discount 3 participants: 35% discount 5 or more participants: 50% discount Book now

Course certificate

Certificate awarded on completion

Every participant who completes this seminar receives a professional course certificate from INFORAMTECH.

  • Participants receive an INFORAMTECH certificate for completing Business Strategy and Change.
  • The certificate recognises attendance and successful participation in the seminar.
  • It can support professional development records within leadership and management and related functions.
Verify a certificate

Information about

Frequently asked questions

When is my seat confirmed?

Your seat is confirmed once full payment has been received.

Do you offer group discounts?

Yes, we offer the following discounts for group bookings:

  • 2 participants: 20% discount
  • 3 participants: 35% discount
  • 5 or more participants: 50% discount
Can discounts be combined with other offers?

No, discounts cannot be combined unless explicitly stated.

What payment methods do you accept?

We accept bank transfers, credit/debit cards, and selected online payment methods.

When do I need to pay?

Full payment must be completed before the course start date to secure your participation.

Is VAT included in the course fee?

VAT treatment depends on your location and status:

  • EU Companies (with valid VAT number): VAT may be reverse charged (0%)
  • EU Individuals (without VAT number): VAT is applicable based on local regulations
  • Non-EU Participants: VAT is generally not applicable (0%)
Can I get a VAT invoice?

Yes, all participants receive an official invoice. EU companies must provide a valid VAT number.

Can I cancel my registration?

Yes, cancellations must be submitted in writing.

What is your refund policy?
  • More than 14 days before the course: Full refund
  • 7-14 days before the course: 50% refund
  • Less than 7 days before the course: No refund
Can I transfer my seat to another person?

Yes, substitutions are allowed at no extra cost if requested before the course start date.

What happens if the course is postponed or canceled?

We reserve the right to reschedule or cancel a course due to unforeseen circumstances. In such cases, you may:

  • Transfer to another date
  • Receive full refund
Will I receive a certificate?

Yes, all participants will receive a certificate of completion after attending the course.

Is attendance mandatory?

Yes, full attendance is required to receive certification.

Are your courses online or in-person?

We offer both in-person and virtual (live online) training options.

Will course materials be provided?

Yes, all participants receive training materials in digital format.

Are travel and accommodation included?

No, participants are responsible for their own travel and accommodation unless otherwise stated.

Can you deliver customized or in-house training?

Yes, we offer tailored training programs based on your organization's needs.

How can I contact you for support?

You can reach us via email info@inforamtech.uk or through our contact form. Our team will respond promptly.

Testimonials

Course participant

The structure of Business Strategy and Change made the topic practical and easy to apply immediately.

Course participant
Leadership and Management
Seminar attendee

The venue and date options made planning the right session straightforward.

Seminar attendee
Kuala lumpur - Malaysia
Learning manager

Clear content, relevant examples, and useful follow-up topics for the next training step.

Learning manager
Professional development

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Venue

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