Creative Thinking and Innovation Techniques

Course Date

16 - 20 October 2023
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20 - 24 November 2023
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4 - 8 December 2023
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11 - 15 December 2023
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18 - 22 December 2023
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25 - 29 December 2023
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Course content

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Why Attend

Creativity is recognized as a key success driver for organizations and individuals. While some consider creativity an innate talent that one may or may not have, the modern prevalent thinking is that it is a skill which, given the right nurturing environment, can be developed and harnessed by anyone in any organization.

In this course we examine the conditions necessary to build such an environment. Through the use of examples from the worlds of business, art and science and with the practical application of tools such as brainstorming, mind mapping and others, we give participants the instruments they need to transform their life, their environment and their workplace.


Course Methodology

This course uses a mix of interactive techniques which, in addition to brief presentations by the consultant, include self awareness tests, exercises using newly learned creative techniques, games, lateral thinking exercises and puzzles, case studies, and video clips with extensive debriefs.


Course Objectives

By the end of the course, participants will be able to:

  • Assess their potential for creativity and innovation
  • Apply creative thinking skills and methods in work related or personal situations
  • Practice thinking in non-conventional ways by thinking out of the box, using mind mapping, picture associations and other methods
  • Employ a variety of creative thinking strategies in the workplace
  • Create a pleasant work environment conducive to creativity for self and others

Target Audience

Supervisors, managers, team and project leaders, and all individuals who need to adopt a more creative approach in life or at work, whether to solve problems, come up with new initiatives, initiate and introduce changes, or deal with personal or organizational issues in non-conventional ways. The course will also benefit anyone interested in recognizing and developing their own or a group's creative potential.


Course Outline

Definition of creativity


Introduction: creativity and civilization

Defining invention, innovation and creativity

Intelligence versus creativity

Some theories of creativity

Creative people in action

Understanding the 2 hemispheres of the brain

Right and left

Lateral thinking

Lateral thinking in action

Applications of lateral thinking


Creativity as a business tool


The creative thinker

Constraints in the workplace

The creative manager

Three parts of creativity


Domain expertise

Creative ability

Innovation and organizational culture

The creative attitude

The creative methods

Ways of overcoming barriers

Tips for the workplace:

Developing a culture of creativity

Exploring problem areas

Generating ideas

Evaluating ideas


Exploring the idea generation process


The Brainstorming Technique

The six thinking hats

De Bono’s four thinking styles


Creative thinking strategies


Creativity tools

Scamper technique

Synectics technique

Picture associations and biotechniques

Mind mapping


Decision making

Anatomy of a problem

Barriers to decision making

Steps in creative problem solving


The power of opposite thinking


Creative rule of thumb: the interplay of opposites

Asking 'what if'

Using opposite thinking

United Kingdom

63-66 Hatton Garden
Hatton Garden
07:30 – 19:00
Monday to Friday


Waarderweg 50-D
Haarlem , 2031BP
08:30 – 19:00
Monday to Friday


Gldani district, Mukhiani, M/R
Building 7, Apt. N22
+995 706 070161
07:30 – 19:00
Monday to Friday