Course content
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Course Methodology
All analytical methods and solutions are elaborated with step-by-step case studies with practical, hands on experiences. An exhaustive documentation will cover analytical topics with an exclusive face-to-face comparison between SAS, SPSS, STATISTICA, Excel, R and Python.
Course Objectives
By the end of the course, participants will be able to:
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Understand and design data for efficient analysis
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Compare solutions related to Data Analysis vs. Machine Learning
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Differentiate between predictive models and pattern finding ones
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Decide between “proprietary” and “open source” technologies
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Outline the modern data flow from sources to reports
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Manage Data Science projects with project management best practices
Target Audience
This course is for specialists who aspire to become accustomed with data science components, and how they can be applied coordinately to solve data and business problems, as well as research issues. The course is specifically suited for managers and persons involved in marketing, CRM, research, manufacturing, quality control, app developers and IT analysts from almost any sector, such as banks, insurance companies, retail, governments, manufacturers, healthcare, telecom, transport and distributors.
Target Competencies
Course Outline
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Data Analysis and Visualization
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Types of data and data visualization
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Evaluating the representative quality of data
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Using descriptive statistics to summarize data
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Profiling two or more groups with statistical tests
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Visualizing multiple analytics with powerful smart charts
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Simple Linear Regression
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Simple Logistic Regression
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Managing and removing outliers
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Machine Learning – Supervised
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Multiple linear regressions
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Multiple logistic regressions
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Discriminant analysis: Functions and probabilistic models
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Decision trees: CART – CHAID and Random Forests
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Support vector machines
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K-nearest neighbors
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Naïve Bayes
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Neural networks, deep learning and AI possibilities
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Business Intelligence Forecasting – R vs. Python
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Business Intelligence
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Databases: collection and sources
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ETL
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Storage: Data warehouses, data marts and data lakes
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Analytics: BI Tools, OLAP, Dashboards, etc.
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Forecasting
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R vs. Python
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